Are you a Woman who has tried everything to lose weight and failed?


Do you want to know how to shed the Pounds and keep them off?

Find out the nutritional secrets that the diet clubs and food manufacturers don’t want you to know!

Don’t Just take our word for it, listen to what our members have to say….


Vicky Arnold-Dimitrova has lost 70lb in 7 months and Feels great

Assert Fitness Camps in Ashington and Blyth bring you a RISK FREE way to boost your energy and Health and literally melt away body fat, REGARDLESS of what you’ve tried before.

How SICK and TIRED are you of Struggling With…


Not fitting into your favourite clothes.
Feeling bloated, fat and unhappy at who stares back at you in the mirror.
Fat loss gimmicks that never ever deliver on their promises.
That ‘frumpy’ feeling, hiding your body in baggy clothes.
Working out in gyms with absolutely no results with no help from their “instructors”.
Taking gym classes and not getting the results you desire.
Feeling sluggish, irritable and tired all the time, especially in the afternoons.
Your busy schedule keeping you from feeling fit and looking good.
being fed up with spending your hard earned cash on promises of weight loss, only to be let down.

If you are then you are in the RIGHT Place! It DOES NOT have to be like this!

Assert Fitness WILL make this a thing of the past, all with no crunches or calorie controlled diets!


Dean Coulson

Let me introduce myself, my name is Dean Coulson.

I am one of the North Easts Top Fat Loss and Health Coaches.

I have been training for over 25 years and have always been amazed by the fact that no matter which gym I have used there are people trying to get into shape, to get fitter and lose weight, without a CLUE how to go about it. They get shown how to use machines and then are left to get on with it by instructors at the local gym. This obviously gets frustrating and they give up or they just sit on a bike thinking that what they are doing will get them the body they have always dreamed of.

Does this sound like you?

I’m seriously fed up of this happening to people because it’s not your fault that this happens. Gyms, classes and bootcamps don’t put enough effort into making sure that you get the results you deserve.

Assert Fitness isn’t just a group exercise class or regular boot camp where you attend for years and don’t see results. Our 28 day program geared to educate and exercise you with the secrets of fat loss and muscle toning to make your dream body into a reality, but don’t just take my word for it, check out our Success Stories

So what is our FITNESS formula?

It may seem too good to be true but in fact, the formula is a combination of healthy balanced nutritional planning and Metabolism elevating workouts. Its a lot simpler than you think with just 3 x 45 minute exercise sessions per week.


When you follow the plan you can achieve oustanding results in your first 28 days but we work with you to create life long habits that are manageable in modern day busy lifestyles.

It isn’t just about the training session. You will receive nutrition advice and ongoing support and you will become part of the Assert Fitness Camp Training community. One of the biggest secrets to long term sustainable health and fat loss is social support and we have created that camaraderie with ASSERT FITNESS CAMP!!!

We want you to achieve your health and fitness goals and wont allow anyone to fall behind. We will guide and support you every step of the way.

So whats currently stopping you?


Gwens Story

Do any of the following apply to you…..


warning sign You have tried every diet going without the reselts you want
warning sign You have daily stress (that releases the fat storage hormone, cortisol)
warning sign You’re REALLY busy, it’s challenging to find time to be healthy and fit.
warning sign The thought of waiting to get on exercise equipment in a stuffy, sweaty gym just doesn’t appeal to you
warning sign The thought of being on boring, useless cardio equipment for hours makes you cringe (eeeeuurrgh)
warning sign You need someone to push and motivate you!

This Time, you WILL achieve your fitness and Weight loss goals, in fact, We GUARANTEE it!


See how Assert Fitness Boot Camps stacks up against other weight loss solutions in Ashington, Blyth, Cramlington or Morpeth…

Comparison table

Thanks to our group training program, if you’re a frustrated dieter in Ashington, Blyth, Cramlington or Morpeth… now you no longer have to deal with ANY of that ever again!


checkbox You’ll melt away the rest with our fat burning workouts
checkbox Burn 6 Hours worth of calories in just 45 minutes
checkbox Combine the expertise and benefit of working with the areas no.1 fat loss expert with the camaraderie and motivation of working in a group with others just like you!
checkbox Our L.E.A.N formula will reduce your stress and ‘shut down’ your fat storage hormones. So you’ll stop locking away fat in your hips, thighs and tummy!
checkbox GREATLY improved endurance levels- no more ‘out of breath’ moments!
checkbox Stronger and Slimmer Physique
checkbox More flexibility…you’ll be able to touch your toes again!
checkbox Dump up to a stone of pure bodyfat- without boring workouts and bland food!
checkbox No whistle wearing drill sergeant!


We ONLY do exercises that will MASSIVELY impact your metabolism, that’ll keep you melting fat all day, every day!

The best part is, we know when to PUSH and when to BACK OFF. We’re ALWAYS motivating, NEVER intimidating and you’ll NEVER feel left behind.



So what is included?

tick_checkbox4 weeks of Unlimited sessions within your chosen Assert group fitness venue/time slot.

tick_checkbox Our H.E.A.L assessment looking at your current Hydration levels, eating habits, Activity levels and lifestyle.

tick_checkboxOpen door access to your instructor by email and 1 – 1 by appointment either before or after the training session.

bonus The Assert Fitness Goal creation manual (value £19.99)
 bonus  The Assert Fitness lifestyle enhancing nutrition program (value £97)
 bonus The Assert Fitness Recipe Book, with lots of tasty recipes (value £14.99)
 bonus  The Assert Fitness Success Mind set Book (Value £19.99)
 bonus A 30 minute coaching call from one of our fitness coaches (value £97)
 bonus  An Assert Fitness T-Shirt (value £9)
 bonus  Access to our members only website and Q&A forum (Value – priceless)


Okay, lets STOP and think about this for a minute: Can you just imagine how toned, strong, energetic and healthy you’re gonna feel now that you no longer have to struggle with:

• Starvation diets that don’t work

• Long, Boring workouts

• Dealing with food cravings that WILL lead to you falling off the wagon

• Stuffy, sweaty exercise machines in those big chain gyms

• Constantly battling with weight scales

• Boring cardio

• Pounding the roads

• Needing to be pushed and motivated to stay on track


How much does it cost and how do I get started?

If you were to work with me, 3-4 times a week on a 1-1 basis for a whole month, you’d be paying at LEAST £600.

HOWEVER, when you come to Assert Fitness Camp you will receive all the training, nutrition coaching, ongoing support and motivation you need for the SMALL investment of £99 for 4 weeks with the guarantee of increased health and a full clothes size smaller in just 28 days time.

And to ONCE AND FOR ALL remove ANY doubts you may have about trying out , I’m backing this up with:

money back guarantee


Just click Here to go to the booking page to secure your place at our next fat blasting fitness camp before it’s too late, places are Genuinely Limited.

We are REALLY excited to get you started on your successful fat loss and fitness mission

 21 day health Kick



P.S. Don’t let the next 6 months be the same as the last 6 months,do something about it by registering You will have then made the commitment to your very own path to HEALTH and with no risk 100% money back guarantee, you have nothing to lose.

All you have to do is let me “prove it”. You can email me at or ring me on 07017 406000 if you have any queries!